Be Bright - GAP Spring Summer'12

on Sunday, September 23, 2012
Be Bright - GAP Spring Summer'12 Video Clips. Duration : 1.98 Mins.


Gap recently launched its Spring Summer'12 collection at The Shades, the chic and classy, chill-out lounge located at The Address, Dubai Marina. Models strutted down the runway showcasing the key pieces from the collection against the backdrop of spectacular views of the Dubai skyline. Every element at the venue reflected the 'Be Bright' spirit of the collection with neon colored moon lights scattered along side the well-lit pool. Guest enjoyed a fine selection of canapés and cocktails while watching the models present the key pieces from the collection. With the launch of the new Spring/Summer 2012 collection, Gap embraces colour in every shade, shape and form. Tops, bottoms and accessories are brought to life in a wide range of luscious colours that instantly brighten your wardrobe. It's colour shown off in a sophisticated way -- whether it's contrasting or tone-on-tone, mixed, matched or striped, color has been elevated in a singularly Gap way. Reflecting a strong, optimistic point of view, Gap's new global marketing campaign celebrates the vibrancy of its spring product while expressing some of the many interpretations of what it means to "Be Bright" in the modern world —from how a person approaches life and expresses their individuality, to how color can evoke a mood or shape an outlook. Launching with its Spring 2012 collection, which is rooted in colored denim and khakis, this is the first creative expression of "Be Bright" The women's collection bursts with color ...

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